Practical digital marketing advice for doctors — SEO, AEO, reputation, social media, and patient growth.
SEO
Most doctors believe word-of-mouth is enough. But 73% of patients now search online before booking. Here's the exact strategy to own your local search.
AEO
Patients are now asking ChatGPT 'who is the best ENT specialist in Bangalore?' Is your name in the answer? Here's how AEO works for doctors.
Most doctors believe word-of-mouth is enough. But 73% of patients now search online before booking. Here's the exact strategy to own your local search.
Patients are now asking ChatGPT 'who is the best ENT specialist in Bangalore?' Is your name in the answer? Here's how AEO works for doctors.
A doctor with 4.8 stars and 200 reviews will consistently outperform a doctor with better qualifications but fewer reviews. Here's why.
Instagram reels, Facebook posts, YouTube shorts — which platforms should you actually invest in? The answer depends on your specialty.
Most patient drop-offs happen online, long before a patient picks up the phone. Understanding the 4-stage patient journey is the first step to fixing it.
For most clinics, Google Maps drives more patient calls than the entire website. Here's how to optimise for it.
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